Strategic Plan Update - TJ Cote, AUCCCD Executive Director

We’re excited to share an update on AUCCCD’s newly finalized Strategic Plan! This roadmap will guide our organization as we strengthen professional development opportunities, enhance advocacy efforts, and expand our support for college counseling centers across the country.

Key Priorities of the Strategic Plan:

  • Professional Development: Creating robust leadership pathways, expanding training initiatives, and strengthening our support for new directors.
  • Advocacy & Public Policy: Ensuring our voices are heard on key issues affecting college mental health, particularly in light of the evolving political landscape.
  • Organizational Growth: Enhancing member engagement, refining our internal processes, and expanding our resources to better serve you.
  • Membership: Strengthening our outreach efforts, increasing engagement, and providing valuable resources to our members.

We recognize that, alongside this strategic plan, we must remain responsive to the many external challenges impacting college counseling centers, including shifting political and social dynamics. Rest assured, AUCCCD is committed to navigating these challenges while staying focused on our mission.

We extend our thanks to our members and the Strategic Planning Committee for their valuable feedback in shaping this plan. In the coming months, we’ll be sharing more details, including ways for you to get involved in bringing these priorities to life.

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